Treasures That Tell a Story: Our Journey Begins

Every journey begins with a story — and ours is one woven with love, memory, and meaning.

Treasures by Sidra and Umair was born from the desire to create more than just products — we wanted to create keepsakes that hold emotion, capture milestones, and bring people closer to the moments and memories that matter most. What started at our dining table has blossomed into a labor of love that reflects who we are, where we’ve been, and what we cherish.

Each piece we make is personal. It’s a reflection of something deeper — a moment worth preserving, a bond worth honoring, or a gift meant to touch the heart. As we’ve grown, so has our purpose: to offer beautiful, intentional creations that speak to the soul, whether it’s through timeless design, heartfelt words, or thoughtful craftsmanship.

We’re constantly inspired by the stories shared with us — stories of joy, of remembrance, of celebration. That connection is the heart of everything we do.

As we step into new seasons, pop-up markets, and custom projects, we’re more excited than ever to continue creating for a community that values love, meaning, and the little things that last.

Thank you for being here. Whether you’ve just discovered us or have been cheering us on from the start, we’re grateful to have you as part of our story.

With love,
Sidra & Umair
Founders of Treasures by Sidra and Umair